Lupine enters Poland with premium lighting for bikes, e-bikes, and extreme sports

Lupine, a premium German brand specializing in lighting for bicycles, e-bikes, and outdoor use, is strengthening its presence in Poland. Its exclusive commercial partner and service center in the Polish market has become Mactronic Group, a Wrocław-based portable lighting specialist and one of Europe’s key players in the category, bringing strong market expertise, technical know-how, and professional local support.

What the partnership brings to Poland

What does this mean for Poland’s bike and outdoor market? Easier access to the Lupine range, local commercial support, and service handled in Poland. Retailers and online stores gain a local partner responsible for market development, communication, and after-sales support. End users, in turn, benefit from better product availability and a local point of contact for both advice and service.

Lupine is an established premium brand known for lighting for bicycles and e-bikes, as well as headlamps for outdoor use, including extreme, mountain, and winter sports.

Premium lighting made  in Germany

Lupine’s position is built on products designed and manufactured in Germany for demanding use, where beam quality, durability, and stable performance matter. Key product strengths include:

  • CNC-machined aluminum lamp heads that support durability and effective heat dissipation
  • optics designed for real-world visibility – from close-range illumination to long-range beam performance
  • intelligent thermal management that helps maintain stable operating performance
  • SmartCore batteries with clear charge indication and protective electronics
  • rugged connectors and cables designed to withstand vibration, moisture, and low temperatures
  • 10-year product warranty

Local support for retailers and end users

As part of the partnership, Mactronic Group is adding Lupine products to its extensive distributor network across Poland’s bike and outdoor market. Under the agreement, the Polish company is responsible for distribution, sales, marketing, service, and after-sales support, strengthening Lupine’s availability in the local market.

“We see strong potential for the premium bike and outdoor lighting segment in Poland, especially among customers who expect top-tier performance, long product life, and dependable local support,” says Maciej Mocek, President of Mactronic Group, Sales and Marketing.

“In Mactronic Group, we have found a partner that understands lighting, understands the market, and can provide the level of support premium customers expect,” adds Benedikt Böhm, CEO of Lupine Lighting Systems GmbH.

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